O le aso ananafi na faʻamutaina aloaia ai le Hong Kong Wine & Dine Festival i le 2020. O le taimi muamua lea na faaaoga ai e le Komiti o Turisi a Hong Kong (HKTB) se faatulagaga “luga o le upega tafailagi i luga o le initoneti” mo le faamoemoe, ma faamautinoa e mafai ona auai tagata lautele e aunoa ma le popole i le faamai o le Covid-19. I totonu o le lima vaiaso sosoʻo na faia, le Festival na i ai le atoa laulau o gastronomic poto masani mo tagata faʻalogologo ma faʻavaomalo.
Matai matata i luga ole laiga na vaʻaia lata ile 850,000 taimi
O le Initaneti Masterclass - o se "mea aoga" fou o le Hong Kong Wine & Dine Festival o lenei tausaga - na avea ma polokalama amata i le fale mo le tele o tagata i le taimi o le Covid-19 afaina. O le aofaʻi o 34 vasega na faia i luga o le tolu faaiuga o vaiaso, faʻatulagaina toeititi 850,000 manatu. E tusa ma le 30% o tagata matamata na omai mai maketi puʻupuʻu ma umi, pei o Initia, Taiwan, Peretania, Farani, Amerika ma Kanata.
O le lauiloa lauiloa Masterclass i luga ole laiga na aofia ai le faʻaaliga kuka o le "Ah Yat Fried Rice" e le Faʻatonu Sili o le Restaurant Restaurant o Adam Wong; le vasega gaosi pia ma sisi tufuga pairing vasega e Young Master Brewery ma Monsieur CHATTÉ; ma le "Art of Blending: When Johnnie Walker Meets Coffee" e le mixologist o le lalolagi o Antonio Lai ma le polofesa barista Timmy Lam.
E ui ua uma uma feola i luga ole laiga i luga ole laiga, o loʻo avanoa pea vitio atoa e maimoaina i luga ole upega tafailagi ole mea na tupu https://winedinefestival.discoverhongkong.com.
Taumafa / Laveaina Lisi ma Meaʻai Ea Feiloaʻi ma Tali Lelei
O lenei tausaga Hong Kong Uaina & Ava Festival na faʻaauau pea ona aumaia avanoa mo tagata faʻatau uaina ma le vaega o 'aiga e faʻalauiloa a latou oloa ma pisinisi. Mo se faʻataʻitaʻiga, sa galulue faʻatasi le HKTB ma faletalimalo maualuga ma faleʻaiga lauiloa e tuʻuina atu ai ni menus e 30 mo le kilivaina poʻo le aveina, o le tele lava sa faʻapitoa lava i le Faʻafiafiaga, e aofia ai ma se lauti lauti faʻapitoa na saunia e Grand Hyatt Hong Kong. O le Faʻatonu o le Maketiga Fesoʻotaʻiga i le faletalimalo, o Ms. Eva Kwok, "O le tapulaʻa taimi-naʻo le aoauli seti na faʻatau atu sili atu nai lo le mea na matou mafaufauina. E ui o tagata Hong Kong o loʻo 'aʻai i nai aso nei, ae o loʻo tosina lava latou i meaai silisili. ”
Na galulue faʻatasi le HKTB ma nofoaga o taumafataga ma faʻalapotopotoga e tuʻufaʻatasia ofo i le silia ma le 500 faleʻaiga e faʻaosofia ai le tamaoaiga o le atunuʻu, ma mafua ai le sili atu i le 10,000 tusi resitalaina i le taimi na faʻatonutonu ai le Covid-19. "E ala atu i le polokalame faalauiloa a le HKTB, o le tele o tatou faleʻaiga na auai na mauaina le tele o mea faaleoleo nai lo le mea na faatalitalia ma oo ai i vaega fou mo tagata faatau," o le tala lea a Mr. Ryan So, Faatonu o Pisinisi Atinaʻe Greater Bay Eria ma Hong Kong o 'Aai' aʻai, o se tasi o le paʻaga a paaga faʻavae. .
Faʻaauau Faʻalauiloaina Hong Kong i Tagata Asiasi
Na faʻatinoina e le HKTB faʻalauiloa i maketi o tagata asiasi ma le faʻatauaina o le faʻaleleia atili o le ata o Hong Kong o se laumua o meaʻai. Na faʻatulagaina ni gaioiga i luga o le initaneti-ma-taumafataga mo le toeititi lava 100 tusitala mai maketi umi ma puʻupuʻu, e pei o muai vaaiga o le Initaneti Masterclass, o se tafaoga tafaoga tu ma agaifanua faʻataʻitaʻia taamilo, ma faʻatalanoaga ma fegalegaleaiga ma lauiloa Hong Kong chefs ma uaina faitioga. E ui lava e le mafai ona i ai i Hong Kong le aufaʻasalalau faʻavaomalo, na mafai lava ona latou aʻoaʻoina e uiga i tu ma aga a le taulaga ma maua mai tala fou e uiga i lana 'aiga.
O le chef lauiloa a Hong Kong, Christian Yang, na taʻitaʻia se tafaoga i luga o le initaneti e faʻalauiloa ai tu ma agaifanua a Hong Kong i totonu o fale faasalalau.
OA MEA E AVEA MAI LENEI TUSI:
- It arranged a series of online wine-and-dine activities for nearly 100 journalists from the long- and short-haul markets, such as previews of the Online Masterclasses, a virtual dining culture guided tour, and interviews and interaction with well-known Hong Kong chefs and wine critics.
- The HKTB partnered with dining platforms and associations to roll out offers at over 500 dining outlets to stimulate the local economy, resulting in more than 10,000 reservation bookings at a time when Covid-19 was under control.
- For example, the HKTB collaborated with top hotels and popular restaurants to present 30 menus for delivery or takeaway, many of which were exclusive to the Festival, including a special afternoon tea set designed by Grand Hyatt Hong Kong.
