E $ 275miliona fuafuaga paʻaga a le Expedia e taua mo le toe faʻaleleia o le COVID

E $ 275miliona fuafuaga paʻaga a le Expedia e taua mo le toe faʻaleleia o le COVID
O le fuafuaga paaga a Expedia e $275 miliona e manaʻomia mo le toe faʻaleleia o le COVID
tusia e Harry Johnson

Vaega o le ExpediaO le $275 miliona fuafuaga toe faʻaleleia a paaga e tatau ona fausia ai se tulaga malosi i se post-Covid-19 maketi, fai mai tagata tomai faapitoa tau pisinisi.

E ui o le a alu ai tupe a le kamupani, ExpediaO le fuafuaga a paaga e aoga tele mo le faʻateleina o le faʻaogaina o paaga, lea o le a taua mo le toe faʻaleleia o le faʻamaʻi.

I le taimi o lenei taua ma Covid-19, o le le lava o le galulue faʻatasi ua faʻaalia i luga o le vaega o le sapalai o pisinisi turisi ma mataupu e pei o tupe toe faafoi, faʻaleaogaina ma faiga faʻasalalau le talafeagai e faʻaleagaina ai le igoa o ofisa femalagaaʻi i luga ole laiga (OTA) e le gata i tagata faʻatau ae faʻapea foʻi i le au faʻatau.

O itu autu o le fuafuaga e aofia ai le $250 miliona o aitalafu tau maketi ma le faaitiitia o le totogiina o komisi i kamupani faletalimalo. O le vaega fa'asalalau a Expedia Group Media Solutions o le a tu'uina atu le $25 miliona mo nofoaga e fa'alauiloa ai fa'atauga fa'atauga ma a'oa'oga ma polokalame fa'aa'oa'oga o le a tu'ufa'atasia avanoa mo tagata faigaluega ua fa'au'u ma fa'ate'aina.

E tusa ma le 49% o tagata femalagaaʻi i le lalolagi atoa e fia faʻalogo i tala fou e uiga i fuafuaga na faʻaaogaina e se faʻailoga, e tusa ai ma suʻesuʻega lata mai a le alamanuia COVID-19. Faatasi ai ma le fuafuaga a Expedia o loʻo taulaʻi atu i paaga faʻapisinisi, nofoaga ma pisinisi lautele e fesoasoani i le toe faʻaleleia, o lenei fuafuaga e le gata e maua ai se avanoa mo PR lelei ae o le a aunoa ma se masalosalo e faʻapipiʻi vavalalata ai paaga pisinisi - faʻamalosia le tulaga o Expedia i le maketi i le lumanaʻi.

O isi kamupani femalagaaʻi e pei o Airbnb ua faʻasalalau foi se fuafuaga toe faʻaleleia o paaga - na faʻasalalau e le kamupani le $ 260 miliona coronavirus fesoasoani mo tagata talimalo. E le'i fa'ailoa mai e le Booking Holdings so'o se fuafuaga fa'apea ae fai mai o lo'o galulue fa'atasi ma pa'aga e fa'aleleia auaunaga e fesoasoani ai i mana'oga o tagata fa'atau - e ono iai se mea i se taimi lata mai.

I nai vaiaso o lumanaʻi, e tatau ona galulue tagata femalagaaʻi e le gata i le faʻamaloloina o mafutaga ma tagata faʻatau ae faʻapea foʻi ma faʻatau, aua o le a latou faia se sao taua i le toe faʻaleleia o femalagaaiga i le lumanaʻi. O le faʻateleina o paaga faʻatasi pe a maeʻa le COVID-19 o le a tuʻuina ai se kamupani i se tulaga sili atu ona malosi i le pisinisi pe a maeʻa le faʻamaʻi.

#fausia paopao

 

OA MEA E AVEA MAI LENEI TUSI:

  • With Expedia's plan focusing on industry partners, destinations and the wider industry to aid recovery, this plan not only provides an opportunity for positive PR but will without doubt bring industry partners closer together – strengthening Expedia's position in the future marketplace.
  • Over the next few weeks, travel agents should be working on not only healing relationships with consumers but also suppliers, as they will play a critical role in future travel recovery.
  • Increased partner engagement post COVID-19 will put a company in a stronger position in the post-pandemic industry.

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E uiga i le tusitala

Harry Johnson

O Harry Johnson sa fai ma faatonu faatonu mo eTurboNews mo mroe nai lo le 20 tausaga. E nofo o ia i Honolulu, Hawaii, ma e sau mai Europa. E fiafia o ia e tusitusi ma fa'asalalau tala fou.

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