Faʻafefea ma o fea o le a malaga ai Initia pe a maeʻa le COVID-19?

Initia20food
Initia20food

O se suʻesuʻega a Initia e se tagata tafafao maimoa mai, o loʻo atagia mai ai le tele o amioga a tagata faʻatau ma femalagaaiga. O se suʻesuʻega a Initia na aofia ai: 2500 tagata faʻatau i itumalo tetele o Initia ma Tier 1 & 2 taulaga (aofia ai Mumbai, Delhi, Bengaluru, Chennai, Kolkata, Hyderabad, Pune, Lucknow, Guwahati, Jamnagar, Surat, Vizag, Indore, Jaipur, ma isi), aofia ai vaega o tausaga e 4: lalo o le 30 tausaga, 31-44 tausaga, 45-59 tausaga ma le 60 tausaga i luga atu; 76% i le i ai i le 28-55 tausaga vaega.

Ua toe sauniuni le faigamalaga - o le a faaauau pea malaga a Initia. 14% o tagata na faʻailoa mai latou te ono malaga i le 2020 pe a toʻesea tulafono. E ui o le 45% o tagata tali mai e fuafua e tolopo le latou aso malolo i le 2021, e 41% e le o filifilia. O vaitau fiafia na fiafia iai ile 2020: a le o Novema (29%) poʻo Tesema (50%).

Avetaʻavale Malaga Autu: 72% tali na fiafia i faʻailoga iloga i le latou malaga - e aofia ai ma turisi, fale talimalo, ma isi. Soifua Maloloina ma le Saoga tulaga o le sili atugaluga mo 75% o tali; ma le 35% naunau e faʻatele a latou tupe faʻaalu e mautinoa ai tutusa.

Aiga tafafao maimoa ua setiina e avea ogatotonu tulaga: O se aso malolo i totonu o le atunuʻu o le filifiliga muamua lea a le 64% o i latou na tali mai. Nofoaga na filifilia o Ladakh (20%), Goa (17%), North East (15%), Kerala (11%); Himachal Pradesh ma Kashmir na mulimuli vavalalata; Bhutan (17%) i le konetineta o Initia. O taunuʻuga i se mamao mamao na tiʻetiʻe ai sa sili foʻi ona manaʻomia, e aofia ai Coorg, Ooty, Mussoorie, Shimla, Amritsar, Munnar, ma isi.

36% tagata na faʻaalia na faʻaalia le fiafia i se aso malolo faʻavaomalo. O taunuʻuga puʻupuʻu (Thailand, Singapore, Malaysia, Dubai, Abu Dhabi) na vaʻaia le fiafia tele (41%). O taunuʻuga mamao na molimauina ai le manaʻoga ile Q4 o loʻo faʻaalia foi, pei o Ausetalia ma Niu Sila (20%); ISA (16%). O le mea e maitauina o le taua manaʻomia mo Europa i le 38%; nofoaga fiafia na aofia ai Suiselani, Farani, Siamani, UK, Czech Republic.

Lautele o Vaega: Tali teteʻe na faʻaalia se fiafia tele i le faimalaga i vaega toalaiti-mafuaʻaga ona o le soifua maloloina / tumama. 63% o tagata na faʻataʻitaʻia na malaga toʻatasi, ma o latou aiga / uo poʻo uo / paʻaga; 25% o tali na fiafia e faimalaga i ni vaega toalaiti o lalo ifo o le 20 co-faimalaga ma le 12% na filifili mo se vaega tele pe tusa ma le 35+.

Umi o le Tafaoga: 86% o tagata na teteʻe na filifilia le vaitaimi ole tuʻufaʻatasiga i le va o 4-11 aso (51% sili ia 4-7 aso, 35% fiafia ile 8-11 aso); 14% na filifili mo se aso malolo e sili atu i le 12 aso.

 Se sifi i Aso Malolo mo le Faʻaaluina o Mamanu - Taua-centric / Pocket-Friendly Aso Malolo: 67% o tagata na faʻailoa mai latou te faʻaaluina se mea laititi ifo i lo le Rs. 1 lakh i le tagata i le isi a latou aso malolo, ae 11% fai mai o le a latou faʻaaluina e oʻo i Rs. 2 lakhs i le tagata.

Ala Taofiga: Sa faʻaauau pea ona faʻaalia e le au faʻatau le fiafia i le latou lava fesoʻotaʻiga / faʻamautinoa i le latou tusi malaga femalagaaʻi- ma le 58% na filifili e faʻatau aso malolo e ala i faleoloa poʻo fale tautua (38% faleoloa ma 20% asiasiga i le fale). Na sosoʻo lea ma le 40% filifili mo laina i luga ole laiga (Upega Tafaʻilagi / Polokalama) ma le 12% faʻaalia fiafia i talanoaga vitio 

OA MEA E AVEA MAI LENEI TUSI:

  • Consumers continued to express interest in a personal touch/reassurance to their travel booking experience- with 58% opting to purchase holidays through retail outlets or home service (38% retail and 20% home visits).
  • 25% of respondents preferred to travel in small groups of below 20 co-travelers and 12% opted for a group size of approximately 35+.
  • A domestic holiday was the first choice of 64% of respondents.

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E uiga i le tusitala

Juergen T Steinmetz

O Juergen Thomas Steinmetz sa galue pea i galuega femalagaaʻi ma turisi talu mai lona talavou i Siamani (1977).
Na ia faavaeina eTurboNews i le 1999 o le muamua lugalaina lugalaina mo le lalolagi femalagaaiga turisi pisinisi.

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