I le faamamaluina o le Masina Faamaualuga a le Atunuu, na tapa ai e le Hawaiian Airlines le tagata lauiloa o siva na fanau mai i Hawaiʻi, Mark Kanemura, e amata lana #RainbowRunwayChallenge i se faʻamanatuga malosi o le aofia ma aloha.
E o gatasi ma le amataga o le ala fou TikTok a le kamupani vaalele, ua uunaia le au soo e fai a latou lava siva #RainbowRunwayChallenge po o le savali e musuia e le vitio mo se avanoa e manumalo ai i le 160,000 HawaiianMiles, se lima po e nofo ai i le Royal Hawaiian Resort ma se avanoa e auai ai. O Kanemura o le malo faaaloalogia i le Hawaiian's Rainbow Runway opeopea i le Honolulu Pride Parade and Festival i le aso 15 Oketopa.
“O le siva ose gagana lautele e mafai ona talepeina pa puipui, ma o le #RainbowRunwayChallenge e fai ma sui o se avanoa mo tagata e faʻaalia ai i latou i se auala malie ma le faʻamaualuga. Ou te talitonu i taimi uma o le siva e mo tagata uma, ma ou te matua fiafia lava e fesoʻotaʻi ma tagata e ala i lenei luʻitau,” o le tala lea a Kanemura. "O lenei vitio e uiga uma i le faʻaalia o le tagata lava ia ma le mitamita, ma i le taimi o le pueina na faamanatu mai ai ia te aʻu loʻu mitamita i loʻu i ai mai lenei nofoaga faapitoa ma avea ma se vaega o lenei nuu matagofie. Ua le mafai ona ou faatali e toe foi mai ia Oketopa mo se aso faamanatu e sili atu!”
O le vitio mo le #RainbowRunwayChallenge e ave ai tagata matamata i le nuu o Kanemura i nofoaga iloga e fitu i Oʻahu e fai ma sui o se lanu eseʻese o le nuanua, e aofia ai le Royal Hawaiian Resort, e lauiloa foi o le "Pink Palace" (lanu mumu), Waikīkī's Surfboard Alley (lanu moli), Fa'ato'aga su'esu'e a Waimānalo Country Farms (samasama), pa'u talo a Kāko'o 'Ōiwi (meamata) ma le uafu ta'uta'ua o Waikīkī (lanu moana). O le vitio e faaiuina i se faafiafiaga siva mataʻina i luga o se auala i Honolulu Daniel K. Inouye International Airport, lagolagoina e le kamupani vaalele lauiloa Pualani siʻusiʻu vaalele (lanu viole). I luga o le ala, o Kanemura o loʻo faʻatasi ma nisi o uo e aofia ai tagata LGBTQ + i le lotoifale, tamaiti (kid) pop dancers, hula siva, toso masiofo ma sui o le Hawaiian's LBGTQ + tagata faigaluega punaoa, Haʻaheo (faamaualuga).
O le #RainbowRunwayChallenge o le a fa'ata'amilo atoa ia Oketopa mo Honolulu Pride, lea o le a fa'atasi ai le manumalo o Kanemura ma Kanemura e avea ma malo fa'aaloalogia i luga o le va'alele aloa'ia a le Hawaiian Airlines' Rainbow Runway.
O le 2022 Honolulu Pride Parade and Festival o le a amata ia Oketopa 1 ma mea e fai i le masina atoa. O le autu o lenei tausaga, “A’a i le Faamaualuga,” e faamanatu ai le aganuu ma a’a o tuaa i Atumotu o Hawaii. I le avea ai ma kamupani vaalele aloa'ia a Honolulu Pride, o lo'o lagolagoina ma le mitamita e Hawaiian Airlines le Hawai'i LGBT Legacy Foundation i la latou misiona e a'oa'o, fa'afaigofie ma fa'amalosia tagata LBGTQA+ e avea ma sui fa'atasi o nu'u eseese o Hawai'i.
OA MEA E AVEA MAI LENEI TUSI:
- Coinciding with the debut of the airline's new TikTok channel, followers are encouraged to create their own #RainbowRunwayChallenge dance or walk inspired by the video for a chance to win 160,000 HawaiianMiles, a five-night stay at the Royal Hawaiian Resort and a chance to join Kanemura as the guest of honor on Hawaiian's Rainbow Runway float at the Honolulu Pride Parade and Festival on October 15.
- “This video is all about self-expression and pride, and during the filming I was reminded how proud I am to be from this special place and to be a part of this beautiful community.
- The video for the #RainbowRunwayChallenge takes viewers through Kanemura's hometown to seven notable locations across Oʻahu representing a different color of the rainbow, including the Royal Hawaiian Resort, also known as the “Pink Palace” (red), Waikīkī's Surfboard Alley (orange), Waimānalo Country Farms' sunflower fields (yellow), Kāko’o ʻŌiwi's taro patches (green) and the famous Waikīkī pier (blue).
